Jewelry & Watchmaking

Exclusive – introducing the upcoming Chanel advertising campaign, by Patrick Demarchelier

May 05, 2014 | Parisian Eye
Premiered at Baselworld 2014, “L’Instant Chanel” is finally fully unveiled. Shot by Patrick Demarchelier, the new campaign for Chanel watches stage icons from the Première, J12 and Mademoiselle Privé collections. 
Each visual of the campaign captures a life instant, with the position of the model’s body, arms or legs echoing the position of the watch’s hands. 
A brilliant campaign, that you can expect to see a lot in your favorite magazines in the near future !


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